How does our recent drop The Athlete relate to our brand message?
Sports have always been a part of my life from the day I can remember shooting hoops in pampers in front of my dad and his friends...This drop is to all the athletes out there who are not only MIXED athletes, but for all those locker rooms that are filled with individuals from ALL different backgrounds... Every locker room I was ever a part of was just a microcosm of what AMERICA truly stands for and also what the true message of Mixed Brand is all about. No matter where you came from or what you looked or sounded like, you were accepted and embraced as a brother/sister.
That is the essence of team sports and that is the essence of MIXED BRAND!
Comments